Friday the 22nd of October saw the first round of our Wheelbase Wahoo Crank It Up Brewery Tour go off in style at the Hawkshead Brewery in Staveley, The Lake District. With the promise of fast and frenetic racing via the Zwift virtual racing platform on the most cutting-edge Wahoo indoor smart trainers and smart bikes a great mix of cyclists made the trip to the Hawkshead Brewery on a dark, damp evening; what better way to adjust to the beginning of the new Autumn season than a night of bikes and beers?!
The team from Wahoo Fitness were on hand to host the event along with Wheelbase and kept the racing and smart trainer demo sessions running smoothly all evening. Everyone who attended the Brewery Tour was entered into a free prize draw to win a brilliant Wahoo Kickr Smart Trainer worth £999.99 at the end of the night; while those who were brave enough to take on the Wahoo hill climb were competing for a £349.00 Wahoo Elemnt Rival GPS watch. With two GPS watches being awarded to the King of the Mountains and the Queen of the Mountains every single competitor was giving their all on this gruelling 900 metre climb with an average gradient of 15%
There was some brilliant efforts throughout the night, with our Wahoo Fitness event hosts whipping up the crowd to cheer each and every rider up the virtual hill which got steeper and a whole lot harder towards the top of the climb. Cow bells were rung, shouts of encouragement rang out and multiple pints of fine Hawkshead Brewery beer were consumed! Speaking of beer, there was a nice little bonus prize too; everyone who raced was eligible for the best pain face of the night. With our talented photographer James Vincent in attendance to record the event we called on him to capture every racer in action and at the end of the night, with riders projected on screen the crowd voted for their favourite pain face of the night. The prize? Their own height in Hawkshead Brewery beer!
As Round 1 of the Wahoo Crank It Up Brewery Tour came to a close the King and Queen of the Mountains were awarded their Wahoo Elemnt Rival GPS watches and our Wahoo Fitness hosts did the prize draw for the star prize of the Wahoo Kickr Smart Trainer worth £999.99
Thank you to everyone who attended our event and helped to make it a really fun get-together with bike racing and beers. Thanks to the excellent team from Wahoo Fitness for hosting the event and keeping the tempo high all evening and many thanks to Hawkshead Brewery for allowing us to run the event in the brewery and for the fantastic beer!
If you missed this event there’s another chance to join us at the next round of the Wahoo Crank It Up Brewery Tour! The next stop is at the Ilkley Brewery on Friday the 12th of November. The racing format will be the same and so will the prizes so there’s another chance to win BIG!
Click the link at the bottom of this feature to find out more and to register for the upcoming Ilkley Brewery event!
Be sure to scroll down to our event images below…
There were some fantastic prizes to be won on the night.
The Hawkshead Brewery made the perfect venue for this event.
The racing was fast and frenetic throughout the night.
Riders took on a gruelling 900 metre virtual climb on Zwift; it was a straight-up sprint with no warm up!
There was plenty of encouragement for each and every rider.
Plenty of Hawkshead Brewery pale ale was consumed.
Our winner of the best ‘pain face’ on the night!
There were some impressive times for this short, explosive climb.
The Wahoo Crank It Up Brewery Tour provided top of the range Wahoo smart trainers and smart bikes for the evening of racing.
Some competitors managed to smile as well as grimace.
Times were tight between the riders vying for the King and Queen of the Mountains titles.
Reece from Wahoo Fitness kept the crowd going throughout the night.
Finally it was time for the prize giving and the moment we decided on the best pain face of the night…
Once the winner was decided it was time to measure him up for his height in beer!
Thank you to Hawkshead Brewery for all your support.
No tippy toes!
Reece from Wahoo Fitness did the honours for the top prize of the evening.
Winner! The moment our prize draw for the £999.99 Wahoo Kickr Smart Trainer was announced.
Our lucky prize draw winner receives her prize from Wheelbase’s Toby along with Reece and Mike from Wahoo Fitness.
We go again! Join us at the Wahoo Crank It Up Brewery Tour at the Ilkley Brewery on Friday 12th November.
Written by Johnny Dodgin
Photos by James Vincent