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Wheelbase Coventry are celebrating another successful Big Demo Day at the popular Cannock Chase Trail Centre conveniently located in the Midlands. Staff from our Coventry store came together with some of the best bike brands available at Wheelbase to host a fantastic day of demo mountain biking.
Some of the best brands available at Wheelbase made the trip to Cannock Chase Trail Centre to demo their latest mountain bikes and e-MTB’s.
Our mountain bike and e-mountain bike demo day was a chance for riders based in the Midlands to test ride the latest tech, finding out for themselves how these bikes handled on some of the most enjoyable trails around before chatting to each brand representative in between rides to get all the technical low-down on their chosen bike.
Each rider was quickly and efficiently set up on their chosen bike so that they could the most out of their ride.
Despite the high winds and the odd shower, the fast and flowy marked trails of the Cannock Chase Trail Centre were riding particularly well and our attendees were getting the very best out of this valuable riding experience. Thanks to some particularly slick organisation behind the scenes each rider was quickly matched up with their choice of pre-booked demo bike before a quick set up of pedals, saddle height and suspension sag left them with a high-spec mountain bike ready to shred.
Each brand representative was on hand to talk through their range of bikes, helping ensure that riders really enjoyed the ride experience.
The 2023 edition of the Cannock Big Demo Day saw a huge fleet of bikes available to ride from Nukeproof, Polygon, Merida, Jamis, Focus, Whyte, Trek and Yeti with each brand bringing their latest full-suspension mountain bikes and powerful e-MTB’s.
Each brand brought a big fleet of dream mountain bikes for our attendees to ride.
Merida was there with their powerful eOne-Sixty 10K e-mountain bike.
Popular component brand Burgtec were in attendance to showcase their awesome products.
Focus brought their lightweight e-mountain bike – the Jam SL 9.9 featuring an incredibly compact Fazua Ride 60 motor.
Focus had a Fazua Ride 60 motor on display to help explain the technology on the Jam SL e-mountain bikes.
FOX joined us to demo their shoes, giving riders a chance to get a real feel for how these mountain bike shoes performed on the trails.
YETI’s range of stunning mountain bikes and e-MTB’s were particular popular with our event attendees.
U.K. high-performance mountain clothing and equipment brand Rab were with us to demo their Rab Cinder off-road cycling apparel.
TREK’s lightweight Fuel EXe e-mountain bike, with a compact TQ motor, was in hot-demand throughout the day.
Whyte Bikes had their range of Bosch-powered e-mountain bikes fully-charged and ready for action at Cannock.
We’d like to thank everyone who attended the Cannock Big Demo Day, our fantastic bike brands for supplying us with the world’s best bikes and our hard-working Wheelbase staff for hosting such a successful event. We can’t wait to do it all again next year; if you’ve got FOMO (fear of missing out) then pencil it in your diary for a similar date in July next year!
Emma from ManDown Media was with us all day to capture the vibe of this super-friendly event. Scroll through the gallery below to see the all the action…
All photos by Emma from ManDown Media