Wheelbase Bike Trade-In Scheme

The Wheelbase Bike Trade-In Scheme offers a simple, cost-effective way to upgrade to a brand-new bike while supporting bicycle recycling across the UK. Any unwanted bike can be traded in, regardless of age, brand or condition, in exchange for a money-off voucher to use on a qualifying new model.

By removing the complexity often associated with trade-ins, this scheme makes upgrading straightforward. Once the new bike price band is selected, the matching trade-in code delivers an instant saving at checkout — no inspections, no valuations, and no hidden conditions.

This initiative is designed for riders looking to save money, reduce waste and give an old bike a new purpose.

Our Stores Contact Us
  • How It Works
  • Online Customers
  • In-Store Trade-In
  • Select a new bike online or in store
  • Confirm which trade-in price band the bike falls into
  • Apply the relevant trade-in voucher code
  • Donate an old bike to a local recycling centre or in store
  • Receive an immediate discount on the new bike

The process is quick, transparent and built around clearly defined savings thresholds.

  • Any bike can be used for trade-in, including damaged or non-working bikes
  • Old bikes must be donated to a local recycling centre
  • The correct trade-in code must be applied at checkout
  • Voucher codes are valid on full-price new bikes only
  • Trade-In codes can be redeemed up to 18 January 2026

Example:
A bike priced at £1,000 qualifies for the TRADE100 code, reducing the bike price to £900.
Trade-In discounts apply to the bike cost only. Shipping charges are added separately.

  • Available at Staveley, Darlington and Ilkley
  • Hand your old bike over in store — it will be donated to bicycle-recycling charity Rebike
  • Savings are applied instantly using the relevant code
  • A great option for riders who prefer face-to-face support
  • Trade-In voucher codes can be redeemed until 18th January 2026

Example: If the chosen bike is £1,000, use TRADE100 to save £100 at checkout.

Trade-In Voucher Codes and Price Thresholds

Trade-In voucher codes are linked to specific bike price ranges, ensuring fair and consistent savings across the range. Simply choose a qualifying new bike, apply the matching code and enjoy an instant discount

Why Choose the Wheelbase Bike Trade-In Scheme

The Wheelbase Bike Trade-In Scheme makes upgrading to a new bike both affordable and environmentally responsible. By combining clear savings with a straightforward process, it removes the usual barriers to trading in an old bike.

  • A practical route to upgrading while supporting bicycle recycling
  • Competitive savings across a wide range of new bike price points
  • Open to all bikes, with no restrictions on age, brand or condition
  • Contributes to UK cycling reuse and recycling programmes
  • Easy to redeem whether shopping online or visiting a Wheelbase store

What Happens to the Traded-In Bike

In store
Bikes handed in at Wheelbase stores are donated directly to Rebike, helping fund refurbishment, reuse and community cycling initiatives.

Online orders
For online purchases, customers donate their old bike to a local bicycle recycling facility after completing the order, ensuring responsible disposal and reuse.

With meaningful savings, clear eligibility and a fast, no-nonsense process, the Wheelbase Bike Trade-In Scheme offers one of the easiest ways to purchase a brand new bike for less.

Terms and Conditions apply.

*TRADE-IN PROMOTION TERMS & CONDITIONS:
‘Trade-In’ applies to in-stock bikes only | ‘Trade-In’ discount is available in store, online or via telesales |  ‘Trade-In’ discount does not apply to clothing, helmets, shoes, parts and accessories | ‘Trade-In’ discount does not apply to Brompton Bikes | ‘Trade-In’ discount can only be used on full RRP prices. It can not be applied to an already reduced item | ‘Trade-In’ discount can not be used in conjunction with any other promotion or offer | ‘Trade-In’ discount can not be used with purchases through CycleScheme or any other ride-to-work scheme | ‘Trade-In’ discount can not be used with purchases using 0% finance or PayPal Credit | Minimum new bike value £750 | Only one (1) ‘Trade-In’ per new bike purchase | WHEELBASE reserves the right to withdraw the ‘Trade-In’ sale at any time.